BMW Showcasing New “iPerformance Designation” With BMW 740e iPerformance At Geneva Motor Show

BMW will be showcasing the newest plug-in variant of its 7 Series line of luxury sedans — the BMW 740e iPerformance — at the upcoming Geneva Motor Show, according to a press release from the company. […]

New Videos Show Off Design Of BMW i3

The BMW i3’s LifeDrive design architecture is detailed in a couple of interesting new promotional videos from the German company. Possibly worth watching — or, probably, if you’re a fan of the company and/or the i3. […]