100% Electric Vehicles Japan EV sales 2013

Published on February 10th, 2014 | by Zachary Shahan

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Japan Electrified Vehicle Sales (2013 Report)

February 10th, 2014 by Zachary Shahan
 

Following up on my 2013 US EV sales report, 2013 Europe EV sales report, 2013 China EV sales report, and 2013 world EV sales report, here’s a 2013 EV sales report for Japan. It’s the last one for the year as a whole.

Again, thanks to Jose Pontes for scrounging together the data.

Japan EV sales 2013

Clearly, the Japanese market is a bit less diversified than the US and European EV sales markets. There are the two big dogs — the 100% electric Nissan Leaf and Mitsubishi Outlander PHEV, which has seen a strong sales start. Actually, if you look at December sales, despite having to rush a bunch of Mitsubishi Outlander PHEVs to the Netherlands, the vehicle outsold the Leaf in Japan.

The Toyota Prius PHEV sits at a strong 3rd, while three more Mitsubishi models trail behind, followed only by Nissan’s New Mobility Concept.

I wouldn’t expect major changes in 2014. Nissan Leaf sales will be strong. Mitsubishi Outlander PHEV sales will be strong. Toyota Prius PHEV sales will be decent. The one big surprise might be the Mitsubishi i, if a recently announced price drop of several thousand dollars (in the US) is also going into place over in Japan. Also, perhaps we’ll see sales of the Nissan e-NV200 electric van in 2014 as well.

Rather than cut into the Toyota Prius–dominated market, it looks like Toyota is going to hold back on bringing a 100% electric vehicle to market (other than the Toyota RAV4 EV which is basically just a California compliance car).

If you prefer static images (or if that embedded chart above doesn’t show for you), here’s a chart of Japan’s 2013 electrified vehicle sales, and one of its December sales:

Japan EV sales 2013

Japan EV sales December

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About the Author

is the director of CleanTechnica, the most popular cleantech-focused website in the world, and Planetsave, a world-leading green and science news site. He has been covering green news of various sorts since 2008, and he has been especially focused on solar energy, electric vehicles, and wind energy since 2009. Aside from his work on CleanTechnica and Planetsave, he's the founder and director of Solar Love, EV Obsession, and Bikocity. To connect with Zach on some of your favorite social networks, go to ZacharyShahan.com and click on the relevant buttons.



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