The electric vehicle charging station network firm EVgo has signed JMPR Public Relations as its agency of record, according to a new press release from the major EV charging network.
Considering EVgo’s ambitions — and its current, very extensive public electric vehicle (EV) DC fast charging station network — the news isn’t too surprising. JMPR has notable experience within the transportation and automotive industries. Current clients include: 3M Automotive, Infiniti, Airstream Trailers, The Los Angeles Auto Show, Meguiar’s, Mercedes-Benz Vans, and Bugatti Automobiles, amongst others.
“Electric vehicle charging is critical to EV adoption and is set to explode over the coming years. EVgo is positioned to further build out our industry-leading fast charging network,” stated Terry O’Day, EVgo Vice President, Product Strategy and Market Development. “We are excited to work with JMPR and tell the story of how EVgo is at the forefront of powering the electric vehicle revolution.”
The press release provides more: “The agency will help bring wider awareness to EVgo’s upcoming campaigns and business plans not only to consumers, but also potential industry partners and policy makers. JMPR will also work closely with EVgo’s social media team to curate creative, integrated campaigns for multiple audiences.”
“The momentum behind EVs as the key form of transportation in our future is undeniable, and we are thrilled to be working with a forward-thinking and solutions-oriented company like EVgo,” commented JMPR President Joseph Molina.
The EVgo network currently features more than 750 EV fast-charging stations, and operates in a wide variety of markets.
Sadly, this energy company’s charging plans are among the most expensive ones in the US. It may be the only plan for EV owners unable to game a home charging site but for the majority the average cost per kW/hr is higher than to buy gasoline. A new PR agency will not change that fact. The next users are those with Nissan’s free to charge plan. The rest like myself will avoid this company’s chargers unless as an emergency source.
All that coupled with the fact that their billing system is seriously jacked makes for a very bad business model. Their bills are completely nonsense in that the times make no sense at all. Worst of all is there is no way for customers to monitor their accounts. They need to look at Blink, Chargepoint, etc. for guidance in terms of customer accounts.